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A Boy. A Girl. And a Stick of Gum.

A Boy. A Girl. And a Stick of Gum.

A Boy. A Girl. And a Stick of Gum.

What made this spot so good? Wrigley “Give Extra, Get Extra” campaign BBDO/ 2:00 This is the ninth in a series of articles where I...

Tom LaBaff

Sep 12, 20173 min read

So Little Time; So Much Story - Geico Spot

So Little Time; So Much Story - Geico Spot

So Little Time; So Much Story - Geico Spot

What made this spot so good? Geico “Getaway Car” - Martin Agency A series of articles where I deconstruct examples of excellent...

Tom LaBaff

Aug 30, 20172 min read

Ford "Go Further" Story Chock-full of (good) Complications

Ford "Go Further" Story Chock-full of (good) Complications

Ford "Go Further" Story Chock-full of (good) Complications

What made this spot so good? Ford “Go Further” / GTB / :90 This is the eighth in a series of articles where I deconstruct examples of...

Tom LaBaff

Aug 22, 20173 min read

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